With the evolution of smartphones, people have come up with different applications to make things easier for everyone.
These applications have multiple tremendous features that are capable of making one’s life much better than it was ever before.
Here I will give you 5 tips that will help you to create engaging content on Instagram.
One of the best applications that have ever been created is called “Instagram”.
I’m sure everyone has heard it before. This application is used for sharing photos and videos and messaging, plus it has introduced the live-sessions option and stories option too.
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What Instagram is all
Instagram is a free social networking site. It doesn’t require even a penny for the installation or upgrading process. It is also known as IG or Insta. It was first launched on iOs exclusively. The android version was released about one and a half years later in April 2012. Instagram has around 1 billion users according to a survey in May 2019.
Instagram is owned by
Facebook Incorporation in 2012. It was initially founded by Kevin Systrom and
Mike Krieger. They created this application on October 6, 2010.
In a nutshell, Instagram is the queen of applications. It has great features one can use.
It allows users to take pictures or make videos, it also enables them to set filters users’ photos and share with their friends.
It was also nominated for
the “Teen Choice Award for Choice Social Network” because of its
Instagram can be used for many purposes from promoting yourself to advertising your brands.
There are a lot of things you can do many things on Instagram including:
- Messaging or DM.Photo & Video Sharing
- Clicking Pictures
- Uploading Stories
- Held Live Sessions
- Sync Other Applications
- Video Tagging
- Recording Videos
- Do Video Chat
- Tag Anyone In Your Post
- Share Your Post On Any Platform Directly
- Boomerang (Short clips)
- Hyperlapse Videos
Create Engaging Content On Instagram
It’s not easy to engage your audience on Instagram because the competition has become harder.
Every post that you make has already been posted by someone else.
You just need to have something unique and creative to attract your audience.
Now if you’re wondering how to create engaging content on instagram, then you are at the right place.
I have gathered some amazing tricks and hacks to increase Instagram engagement. Let’s have a look at what are those:
1. Include Creative Visual Content
The ideas that you have in your mind, are not always enough for you to engage your audience or increase your followers.
You also need to have creative visual content like videos and pictures. It has been proved that the post with more interesting and more creative visual content tends to have more audiences rather a simple visual content.
Always make sure that your post looks intimidating to your followers even before they start reading it and it is only possible when you add creative pictures and videos with your post.
Find relevant and creative ideas for your pictures and your videos.
2. Write Detailed Captions
On Instagram, we can use up to 2,200 characters to write our captions. And I think we have a lot of space to share our thoughts and ideas through the caption of our post.
Though it is important to write attractively and smartly, which means you must write with simple yet creative words.
People should enjoy your post rather than being bored by reading your long paragraph with difficult words. When people understand your post they will be more able to engage with you.
It’s important to understand which captions should be longer and which ones to be shorter, not every caption is meant to be a long paragraph.
It all depends on the genre of the post you want to create. If you post unnecessarily long captions, then it will be a drawback for you.
To engage your audience you should converse with your followers through your stories.
This conversation can be done in the way of polls, questions and answers (Ask me anything) or video stickers.
Always give importance to your followers’ opinions and always be generous towards them.
You can also build a connection by doing “Ask me anything” sessions, where people write questions for you and you reply to these questions in your stories. It’s a great way to attract your followers towards your profile and to share your opinions and experiences with your followers.
4. Add Location to your Post
To boost your exposure and attract your audience you must add a location to every post.
For example, if you post about having lunch in a restaurant, or attending any occasion, you can always turn on the location option and add them to your post.
This will help your post to reach other followers who are not even following you because when they search for the same location your post will be shown to them, also, it will be visible to the profile of that place you add to your post.
It will be very helpful in driving traffic to your post.
A Hashtag is a word or
phrase that is preceded by a hash mark; it is used to identify a keyword or
topic of interest within a post or message.
Hashtags can be really
helpful in creating visibility for your post and to help you reach your target
Many people still do not
know how important it is to use Hashtags in your post. If you want to increase
your engagement you must use Hashtags in each post because Hashtags will show
your post to other members too.
Final Words: Create Engaging Content On Instagram
Instagram has become one of the most installed applications, that too in a very short period. The features of Instagram can be used by people of every age. You just need to know the hacks and tips to engage the audience, from the aforementioned hacks, you will be able to increase follower’s engagement on Instagram.
Recap (Create Engaging Content On Instagram)-
- Include creative visual content
- Write detailed captions
- Share interesting stories
- Add location
- Use Hashtags with each post
Tell me in the comments section what you think about my tips.
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